Foot Cardigan

Foot Cardigan, the OG sock subscription brand, transforms mundane sock-buying into a fun, colorful monthly experience. As Art Director, I led the brand revamp to refine its visual identity and maintain its charm. My role was to establish brand standards and apply the refreshed look and feel across packaging, apparel, web, and email campaigns to create consistency and appeal across each touch point.

My Role

design, copywriting, art direction


Carl Sullivan

photography


Skyler Fike

photography


Alexandria Cohen

styling


Previous
Previous

Camp Funk

Next
Next

Simpsons